Know what matters

So you can turn data into dollars

—without spending hours tracking down a million numbers, or getting overwhelmed wondering what it all means or what you should do with it.

An interactive workshop for online service providers who are ready to get their data (and their revenue) in check and finally find the Key Numbers that move your business forward.

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...And more than a little bit of you knows it's also necessary. You hear all the time about how you need to know your conversion rate, and check your open rates, and watch your ROAS and figure out the lifetime value of a customer.

But let's be real. 

You’ve got a million tabs open in your brain already, spreadsheets aren’t exactly your love language, and you don't really know what most of those stats really tell you. Plus, you’ve got questions like:

  • What the heck am I even supposed to track?
  • Does this even matter, or is it just busywork?
  • How do I turn these numbers into business decisions that make me money?

If you’ve nodded “yep” to any of the above, you’re exactly where you need to be.

You know data is good...

In Let’s Get Pivotal, you’ll finally learn which numbers actually matter for your business, and more importantly—how to use them to make smarter moves that lead to serious growth. No more wild guesses, just data-driven confidence.

Imagine Knowing Exactly What Drives Your Business Forward

If you’re an online service provider pulling in at least $60k a year (or cruising in the multiple six-figure lane) and…

  • The mere mention of “metrics” makes your brain hit the snooze button

  • You’re totally lost on what numbers you should be watching (or why they matter)

  • You’re over focusing on vanity stats like Instagram likes or email opens that do nothing for your bottom line

...then let me personally invite you to stop the guesswork and start growing like the boss you are.

Wondering if this is for you?

"Sandra can save you months of struggling and figuring things out in just a 20 minute chat.

She's thoughtful, insightful, and really listens... And she know's WTF she's doing. Sandra covers every basis, takes every consideration, and makes fully certain to give you everything you need, practically, mentally, and emotionally, to scale your business easily and on sure footing. 

She's the best. Work with her before I try to buy up all of her time forever."

– KEVIN OBERHAUSEN MARKETING STRATEGIST & COPYWRITER AND SCALE SOCIETY ALUM

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JUST $47 USD

Hey, I’m Sandra B.

I’ve helped clients like Chanti Zak, Tarzan Kay, Laura Belgray, and many others, scale their business from 5 and 6 figures, to 6 and 7 figures (and counting).

My tough love approach (heavy on the love) focuses on bringing order to chaos, and creating plans that are clear, easy to follow, easy to implement, and easy to see if they’re working or not. Plans tailored to the needs of your business and your way of working.

I take surveys for fun, never met a process I didn’t like, and am a big believer in personal growth as a keystone to business growth.

Most of all I believe that in order to grow your business you need to understand your business, because there are no “one-size-fits-all” strategic plans.

That might sound a whole lot like boring work to most people but your business will feel way more fun, exciting and rewarding when you start:
  • hitting your goals consistently, 
  • feeling more confident in your decision-making, and 
  • seeing your profit in your business double even though you did less launches this year.

Which means taking the time to collect and look at the data and use the information you have to inform your decisions.

Your answer to what numbers should I be tracking and why do they matter?

So you never have to waste your time, or mental energy, tracking and analyzing data that doesn't put a dollar back in your pocket or help make your life and business easier.

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That's where this comes in!

Here’s What We’re Covering (a.k.a., Your Roadmap to Metrics Mastery):

Why Tracking KPIs is Non-Negotiable for Your Business

We'll discuss why this shizz matter and why some of it doesn't. Spoiler: This is the stuff that takes you from stuck to scaling.

How to Find Your Magic Number

Discover the ONE metric that will make the biggest impact on your growth (without turning your brain into a spreadsheet).

Tracking Without the Overwhelm

You don’t need to track all the things. I’ll show you how to zero in on the 3-5 numbers that actually matter.

Why you shouldn't worry about someone else's stats

It's easy to think, "oh, so-and-so tracks this, I should too!" But the data you need isn't necessarily the same as what someone else needs. I'll show you why. 

Making Business Decisions with Data

No more flipping coins or pulling ideas out of thin air—I’ll teach you how to use your numbers to make decisions that move the needle.

You’ll walk away with...

Clarity on which metrics actually drive your business forward (hint: it’s not those Instagram likes)

Confidence to make bold business moves based on real data (not just vibes)

A game plan to track the key numbers that will fuel your next level of growth

Tools to start tracking today, like:
  • 12-Month Budget Template: Because a budget isn’t scary—it’s your new best friend.

  • Simplified KPI Dashboard: Track what matters, ditch what doesn’t. It’s like the Marie Kondo of metrics.

  • Content Directory & Email Stat Tracker: Finally, a way to make tracking your content success easy so you can quickly identify what to reuse and recycle!
CLIENT   THOUGHTS   CLIENT    THOUGHTS   CLIENT    THOUGHTS    CLIENT    THOUGHTS    CLIENT    THOUGHTS   CLIENT    THOUGHTS   CLIENT    THOUGHTS

– TARZAN KAY

"Without Sandra’s help, there’s no way I’d have been able to grow my business so quickly, with so little stress. Let alone take a month long sabbatical without worrying that my business would fall apart. Over and over again Sandra has proven herself to be capable and trustworthy.

I trust her to manage not only my most important (and lucrative) promotions, but my team and entire business as well. No one has ever come close to delivering the quality and value that Sandra does. If you asked me about my not-so-secret weapon of success, there’s no question: it’s Sandra."

No more hoping and praying that your business decisions pay off. It’s time to step into your CEO shoes, know your numbers, and use them to grow your business with confidence. Join me for Let’s Get Pivotal, and let’s turn data into dollars.


Let’s Ditch the Guesswork and Grow Like We Mean It.

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A’s to all of your burning Q’s

sandra@sidekickcoo.com

Who is this workshop for?

If you're an online service provider making at least $60K (or even swimming in six-figure waters), this workshop is exactly what you need to finally understand your business metrics and use them to grow. If you’re overwhelmed by data, confused about what to track, or tired of vanity metrics that do nothing for your bank account, this workshop is your new best friend.

Great question! You’ll learn:

  • Which metrics actually move the needle for your business (because tracking everything is a one-way ticket to overwhelm).
  • How to use those numbers to make better, smarter business decisions.
  • How to set up easy-peasy systems that make tracking your numbers feel almost fun (I said almost!).

Don’t worry, I’ve got you. This workshop is designed for non-math people who still want to make serious money. No confusing jargon, no boring spreadsheets (okay, some spreadsheets, but I promise they’re simple and useful). Just clear, easy-to-follow info that’ll help you stop winging it and start growing.

The workshop is 90-minutes long but you can change the playback speed if you want to get through it faster and pause-able if you want to take your time and work through the info as you go.

With your purchase, you’ll get access to:

  • The replay of the original live workshop.
  • A 12-month Budget Template to help you keep your money in check.
  • A Simplified KPI Dashboard that makes tracking your metrics a breeze.
  • A Content Directory & Email Stat Tracker, so you can finally see what’s working (and what’s not) in your marketing.

Ha! Definitely not. This workshop is fun, interactive, and jam-packed with practical, actionable info. No fluff, no filler, and definitely no math-class flashbacks. You’ll walk away feeling confident and ready to use your numbers like the boss you are.

No worries, that’s what this workshop is for! You’ll learn exactly what KPIs are, why they matter, and how to track the ones that will help you grow. We’re starting from the basics and building you up to metrics pro status—so even if you're starting from zero, you’re in the right place.

sandra@sidekickcoo.com

How do I sign up?

Easy! Just hit that big ol’ button below, snag the replay, and you’ll be good to go. Can't wait to see you inside!

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